It started with a conversation. We asked a lot of questions to gain a firm understanding of McNally Handy's audience and goals. This became the basis for creating their brand strategy. They needed a modernisation of the current logo and a new website which reflected their heritage and experience in both the residential and commercial property industry. With new properties coming on the market each week, they needed an easy-to-use content management system and custom API to link the site to Daft.ie, pulling content between the two sites. They also have a huge requirement for ongoing template brochures; we worked with the team to develop a custom build brochure pdf creator, a desktop tool, which now allows them to create 2 and 4-page brochures in-house. The re-brand carried through on their signage and on all bespoke brochures and press advertisements that we create for them.